Heart Riot specializes in entertainment solutions including content creation, marketing and pr campaigns, audio and video production and much more.  For artists, Heart Riot handles branding, consultation, representation, recording, mixing, mastering, press, social media management and placement!

We have helped worked with artists on labels like Universal, Capital, Rise, Def Jam, Roc Nation, G-Unit, Young Money, I Scream, Epitaph, Innerstrength and Imminence. We’ve pushed our artist’s music onto hundreds of radio stations, on TV and onto major motion pictures.

Our artists have won grammies, sold platinum and shared the stage with acts such as Blink 182, Fall Out Boy, Panic! At the Disco, Jay-Z, Kanye West, Lil Wayne, Drake, Beyonce, Wakka Focka Flame, Roger Daltry, Jimmy Page, Dashboard Confessional, Yellowcard, Bayside, Nine Inch Nails and many more!

Heart Riot is here to help out at any stage of your project. For a full list of our services and pricing, please see our services page.


Heart Riot is the culmination of over twnte years of diy industry dedication by founder Lance Waste, an artist manager, songwriter and producer. He began his career in the music industry by founding 10-34 Records in Cleveland, OH. Through the record label, he launched three artists to major record label deals and opened The 10-34 Concert Club before relocating the business to Brooklyn, NY.

Lance Waste founded The FOCOTheory Agency, a full service artist management and coaching service in 2007. He relocated the company to England in 2009 after partnering up with Yellow Fish Music Group and Recording Studios. After FOCOTheory was purchased in 2012, Waste launched Heart Riot in his hometown of Cleveland, OH.

Lance Waste has written music for several major record label artists including Freeway and Lil Wayne, has produced over 300 albums, has scored several film soundtracks. He has toured over 700 dates in eleven countries with his band, Darling Waste, selling over 15,000 albums while touring and sharing stage with bands such as Blink 182, Panic at the Disco, Fallout Boy, Roger Daltry, Jimmy Page, Yellowcard, Saves The Day, Bayside, Hawthorne Heights and many more.

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